Turn AI Strategy Into Action.
Florence helps organisations create, govern and deliver a living AI strategy. Capture ideas from across the business, manage governance, accelerate delivery, support ISO 42001 readiness and de-risk AI adoption — all from one platform.
Built by the team at Nightingale HQ and is trusted by organisations across industries to make AI adoption real.
Free to start · Built for continuous AI governance · Works for any industry
Sound familiar?
From Static Strategy to Living Capability
Florence doesn't hand you a document and disappear. She keeps identifying, evaluating and delivering AI opportunities across your organisation — continuously, not once a year.
Map Your Organisation
Tell Florence about your industry, goals, and challenges. She'll research your market and identify where AI can genuinely help.
Crowdsource & Prioritise Opportunities
Capture ideas from teams across the business, not just leadership workshops, then rank them by business value, feasibility, risk, strategic alignment and readiness.
Govern & Deliver
Turn the roadmap into a continuously governed delivery pipeline, with consistent review and risk management, not a static plan that sits on a shelf.
What You Walk Away With
AI Readiness Assessment
Know where you stand across 6 capability dimensions, tracked continuously as your organisation matures.
Tailored Project Ideas
Concrete AI initiatives matched to your industry and maturity, refreshed as new opportunities surface.
Implementation Briefs
Detailed specs your tech team can actually start building from.
A Living Strategic Roadmap
A phased plan that stays current and governed, not a one-time document you present once and shelve.
Crowdsource Ideas. Govern Every Project.
Most AI strategy work happens in leadership workshops and never reaches the rest of the business. Florence flips that.
Crowdsource & Curate
Let teams throughout the organisation submit, discuss and refine AI ideas — capture innovation where it actually happens, not just at the top.
Central Governance
Every AI project follows a consistent review, approval and risk process, creating visibility and accountability without slowing innovation down.
Accelerate Decisions
Evaluate opportunities on business value, feasibility, risk, strategic alignment and readiness, so resources go to what's most likely to succeed.
De-risk AI Adoption
Give teams the knowledge, partners and governance foundation to avoid the most common reasons AI initiatives fail.
Curated Knowledge
Proven implementation approaches, not trial and error.
Trusted Providers
Access delivery partners who've done this before.
Funding & Grants
Find funding opportunities and grant programmes to offset delivery cost.
Governance Frameworks
Structured policies, roles and risk processes ready to adopt.
ISO 42001 Readiness
Governance practices aligned to AI management system principles, so you're prepared for ISO 42001 and emerging AI regulation.
Fewer Failed Initiatives
Structure and oversight that catch problems before they derail delivery.
“This project helped create clarity, shared understanding, and momentum around how AI can support our people, operations, and long-term strategy — turning ambition into practical, actionable steps.”
“As IT Director, I own AI strategy and execution, but I don't want all the ideas coming from just my team. Florence lets anyone in the business submit ideas, while I stay in control — prioritising, tracking, and managing everything from one place. It's turned AI strategy from a guessing game into something the whole organisation shapes, and something I can actually govern.”

Built by People Who've Done This Before
Florence AI is built by Nightingale HQ, a team that has helped organisations across sectors move from "we should do something with AI" to running AI as business-as-usual.
Florence
Lead AI Strategist & Orchestrator
Keeps your AI strategy living rather than static — coordinating Ruth and Steph, surfacing new opportunities, and keeping governance and delivery moving in step.
Ruth
Business Analyst & Opportunity Curator
Researches your market and competitors, then crowdsources and evaluates AI opportunities from across the business against value, feasibility, risk and readiness.
Steph
AI Strategist & Delivery Lead
Turns prioritised opportunities into well-scoped, governed implementation briefs your engineering team can start building from immediately.
Simple, transparent pricing
Start free. No credit card required. Upgrade when you're ready to roll Florence out across your organisation.
Free
Get a taste of Florence, no card required.
- Up to 2 strategies
- All AI agents
- AI sections capped at 250 words
- Up to 5 project ideas
- PDF exports
Monthly
Unlimited Florence for one company. Cancel any time.
- Unlimited strategies
- Unlimited collaborators
- All AI agents, no caps
- Unlimited project ideas & briefs
- Priority support
Annual
Pay annually and save £600 vs monthly.
- Everything in Monthly
- Save £600 per year
- Single annual invoice
Workshop & Mentoring
Add a hands-on engagement with Nightingale HQ experts.
- Live strategy workshop
- Mentoring sessions
- Tailored project briefs
- Add to any plan
Common questions about building an AI strategy
The questions senior leaders and technologists ask us most often. Florence is designed around the answers.
Want the long form? Read our deep-dive posts on each question.
What's new in Florence
Recent updates shipped to help you build your strategy faster.
Upload existing strategies, business plans or board decks. Florence uses them as background context and can extract suggested values straight into your Organisation, Canvas, AI Readiness and Strategy fields.
Turn your strategy pack into ready-to-load instructions for Claude, Microsoft Copilot, or any LLM, with four persona presets.
Anyone in your company can add project ideas. Editors see a 'New' chip and a triage filter to review submissions quickly.
The welcome screen now lists all your strategies with progress bars, per-step chips and quick controls to open, rename, share or delete.
New onboarding questions shape a tailored learning track. You'll find relevant explainers and links surfaced throughout the app.
Self-assess against ISO/IEC 42001 Annex A controls right inside your Assessment step. Flagged gaps feed straight into your AI strategy and project briefs.
Ready to Turn AI Strategy Into Action?
Join leaders who are running AI strategy as a living, governed capability with Florence. No credit card required. No commitment. Just momentum.
Build Your Living AI Strategy